Web Survey Bibliography
Much research has been done on using pre-notification letters or postcards to improve survey response among de novo contacts. Those gains are generally 4-6 percentage points in mail surveys and thus a recommended part of the tailored design method described by Dillman. The reasoning is thought to be that people prefer to know that they are to be part of something important and can look for it to occur soon in the mail. It is also possible that it contributes to the main mail survey envelope actually being opened. On the other hand, members of a pre - recruited Web panel expect to do surveys on some periodic basis on the Web. A part of the panel protocol is for notifications to occur via email. When a survey is ready, an email invitation is sent with an active link to the survey questionnaire embedded in the text. This is and has been standard procedure for virtually all extant Web panels, including the recently created probability-based American Trends Panel (ATP) operated by Abt SRBI for the Pew Research Center. The relatively new ATP had several surveys administered in 2014 using email notifications. Persistent non- responders, however, were still present. In the event that email invitations were possibly not being seen, an advance postcard was mailed to panelists as an experiment for one survey. Panel members with a mailing address were randomized into two groups. About half (n=2,080) were mailed the advance postcard announcing their upcoming survey plus sent their usual email invitation. The other half (n=2,063) were sent the email invitation only. The group receiving the postcard had a 5.3 percentage point higher participation rate for the Web survey (p<.001). A comparison of demographic characteristics plus survey findings for responders and non-responders is shown to demonstrate any observed bias between the two groups.
Web survey bibliography (4086)
- Facebook as a Tool for Respondent Tracing; 2015; Schneider, S. J., Burke-Garcia, A., Thomas, G.
- Social Science Survey Methodology Training: Understanding the Past and Assessing the Present to Shape...; 2015; Jans, M., Meyers, M., Fricker, S.
- Internet Research in Psychology; 2015; Gosling, S. D., Mason, W.
- Handbook of Health Survey Methods; 2015; Johnson, T. P. (Ed.)
- Adapting an interviewer - administered survey for web self - completion in a mixed - mode design ; 2015; Betts, P.; Cubbon, B.
- Future Training of Survey Methodologists; 2015; Kolenikov, S., Jans, M., O'Hare, B. C., Fricker, S.
- Automatic data collection on the Internet (web scraping); 2015; Boettcher, I.
- The Impact of Survey Mode (Mail versus Telephone) and Asking About Future Intentions; 2015; Beebe, T. J.
- Offline recruiting of young people for an online survey - what affects response rates; 2015; Zeglovits, E.
- Finding Item Nonresponse Patterns: Three Internet Survey Experiments Into the Effects of Nonresponse...; 2015; Van De Maat, J.
- Placement of the Linkage Consent Question in a Web Survey of Establishments; 2015; Sakshaug, J. W.; Vicari, B.
- The effectiveness of incentives on recruitment and retention rates: an experiment in a web survey; 2015; Mulder, J.; Douhou, S.
- Using WhatsApp as a Survey Tool; 2015; Ongena, Y. P.; Haan, M.
- The Effects of Adding a Mobile-Compatible Design to the American Life Panel; 2015; Toepoel, V.; Lugtig, P. J.; Amin, A.
- Technology and Reporting of Daily Activities – Considerations for Analysis of Behaviours in Mixed...; 2015; Fisher, K.; Gershuny, J.
- Does the Use of Mobile Devices (Tablets and Smartphones) Affect Survey Quality and Choice Behaviour...; 2015; Glenk, K.; Liebe, U.; Oehlmann, M.
- Smartphones @work; 2015; Bittman, M.
- Measurement Error in Discontinuous Online Survey Panels: Panel Conditioning and Data Quality; 2015; Atkeson, L. R.; Adams, A. N.; Karp, J. A.
- Cheating in web surveys. Evidence from a split-ballot repeated experiment on knowledge questions on...; 2015; Ladini, R.; Vezzoni, C.
- Does Personalized Feedback Increase Respondent Motivation?; 2015; Kroh, M.; Kuhne, S.
- Adapting Grid Questions for Mobile Devices; 2015; de Bruijne, M.; Das, M.; van Soest, A.; Wijnant, A.
- Unplanned use of mobile devices in a probabilistic online panel survey: Patterns of use and implications...; 2015; Poggio, T.; Bosnjak, M.; Bandilla, W.; Weyandt, K.
- The importance of scale direction between different modes; 2015; Agalioti-sgompou, V.
- Impact of response scale direction on survey responses in web and mobile web surveys; 2015; Yan, T.; Keusch, F.
- Comparing response order experiments with probability and non-probability samples; 2015; Yeager, D. S.; Krosnick, J. A.; Silber, H.
- Direction of Response Format in Web and Paper & Pencil Surveys; 2015
- Comparison of different mixed-mode and face - to face surveys - response rates and costs; 2015; Ainsaar, M.; Hendrikson, R.
- Nonresponse and Measurement Bias in Web surveys ; 2015; Metzler, A.; Fuchs, M.
- Correlates of early and late responses to surveys in an online panel; 2015; Douhou, S.; Vis, C.
- Higher Item Nonresponse Rates Caused by Slider Scales in Web Surveys; 2015; Toepoel, V.; Funke, F.
- The effect of response formats on data quality and comparability across online PC and smartphone surveys...; 2015; Cleary, A.; Allum, N.; Kolbas, V.
- Mobile devices in a web panel: what are the results of adjusting questionnaires for smartphones and...; 2015; de Bruijne, M.; Wijnant, A.
- Online Eye-Tracking of Dynamic Advertising Content in (Mobile) Web-Surveys; 2015; Berger, S.
- Deep impact or no impact, evaluating opportunities for a new question type: Statement allocation on...; 2015; Schmidt, S.
- Approaches for Evaluating Online Survey Response Quality; 2015; Gluck, N.
- Coding Surveys on their Item Characteristics: Reliability Diagnostics; 2015; Bais, F.; Schouten, B.; Toepoel, V.
- Predicting Response Times in Web Surveys; 2015; Wenz, A.
- Positioning of Clarification Features in Open Frequency and Open Narrative Questions; 2015; Fuchs, M.; Metzler, A.
- The Role of Device Type and Respondent Characteristics in Internet Panel Survey Breakoff; 2015; McCutcheon, A. L.
- Web Survey Invitations: Design Features to Improve Response Rates; 2015; Hughes, J.; Marlar, J.
- Advance Postcard Mailing Improves Web Panel Survey Participation; 2015; Bertoni, N.; Burkey, A.; Caldaro, M.; Keeter, S.; DiSogra, C.; McGeeney, K.
- Mobile Devices for the Collection of Sensitive Information; 2015; Maitland, A.; Mercer, A. W.; Tourangeau, K.; Williams, Do.
- What Is The Impact of Smartphone Optimization on Long Surveys?; 2015; Cole, J.; Brooks, K.; Sarraf, S.
- Examining the Impact of Mobile First and Responsive Web Design on Desktop and Mobile Respondents; 2015; Tharp, D.
- Can An Importance Prompt Reduce Item Nonresponse For Demographic Items Across Web and Mail Modes?; 2015; Israel, G. D.
- Leveraging Area Probability Sampling in Recruiting Households for Web Surveys; 2015; Copeland, K.; Pedlow, K.; Tupek, A.
- Reducing Coverage Error in a Web Survey of College Students; 2015; Daley, K.; Pacer, J.
- Influences on Response Latency in a Web Survey; 2015; Ackermann, A.; Cheng, H. W.; Howard Ecklund, E.; Kolenikov, S.; Phillips, B. T.
- App vs. Web for Surveys of Smartphone Users; 2015; Igielnik, R.; McGeeney, K.
- Where Does the Platform Matter: The Impact of Geographic Clustering in Device Ownership and Internet...; 2015; Bilgen, I.; English, N.; Stern, M. J.; Ventura, I.